achieving net zero with sustainable e-waste solutions​

Mohamed “Mo” Tarek El-Fatatry is an exceptional Finnish-Egyptian serial entrepreneur who has become a true visionary in the world of social innovation. As the founder and driving force behind ERTH (E-waste Recycling Through Heroes), he has pioneered a revolutionary approach to collecting and recycling electronic waste from households and businesses utilizing freelance “Heroes”. With Mo at the helm, ERTH has become the largest direct collector of electronic waste in Malaysia, having amassed an impressive 1,000 tons of electronic waste to date. The company’s client list includes global brands such as DHL, Volvo, United Nations, Dell, Shell, NTT, Hong Leong, and thousands of satisfied customers who have given the company a perfect 5/5 rating. Mo’s exceptional leadership and passion have earned him many accolades, including being named one of Asia’s most influential people and receiving the prestigious Internationalization Award of the President of Finland.